Fusion Staff Prepare To Unionize
A majority of the online newsroom have signed union cards. Update: Management responds with company-wide email stating unionization “would not be beneficial for you or Fusion.”

Joe Skipper / Reuters
Fusion is the latest digital media company whose newsroom is working to unionize with the Writers Guild of America, East.
A majority of online staff at Fusion have signed union cards with the WGAE, the union said in a letter to the site’s editorial staff on Wednesday. The union will continue to organize before eventually asking the company for voluntary recognition, a WGAE spokesperson said.
“Fusion has produced an impressive body of work about how the right to organize is critical for American workers,” said the letter, which was published online. “It’s time we practice what we preach.”
Fusion’s employees produce content for multiple platforms, including the company’s website, social media platforms, and its television channel. All digital-focused staff are eligible to sign up as part of the union drive, a WGAE spokesperson said, including video producers — in total, the union has identified 80 employees that are eligible to unionize, and a majority have already signed cards.
“It’s a continuation of the movement to unionize digital media that we’ve been public with for over a year, said Lowell Peterson, Executive Director of WGAE, of the drive. “I think what we’re seeing here is a real interest on the part of digital media employees to have a voice in the decisions that affect how they work and how they’re treated at work.”
Fusion was launched as a joint venture between Univision Communications and the Disney/ABC Television Network in October 2013, with Disney selling its stake in the company earlier this year. There has been a wave of unionizing in digital media in recent years, with the staff of legal news site Law360 most recently voting to unionize with the NewsGuild, in a 109-9 vote in August.
Digital outlets including The Huffington Post, Salon, Vice, Think Progress, and The Guardian have also recently unionized, as did Al Jazeera America’s online writers prior to its closure. Gawker Media, whose sites were recently acquired by Fusion, unionized in June of last year, also with WGAE.
“I think what we’re seeing here is a real interest on the part of digital media employees to have a voice in the decisions that affect how they work and how they’re treated at work,” said Peterson. “People at Gawker definitely know people at Fusion. It’s a small world, a community of editorial employees. Gawker people know people at the Huffington Post.”
In a statement provided to a Fusion spokesperson said, “The company is dedicated to providing an environment where all of its employees can thrive. We respect the right of our employees to choose whether to unionize and will be discussing this important decision directly with them.”
Read the full letter below.
UPDATE
In an email to Fusion staff Wednesday evening, company management responded more in depth to the unionization drive. Read the full email below:
From: Team Fusion
Date: Wednesday, October 5, 2016
Subject: Guild Representation
To Fusion All
Hi all - -
Today FUSION became aware that a group of employees is seeking to have the Writers Guild represent FUSION employees.
As an organization rooted in journalism, we believe in democratic choice made by a well-informed electorate. We feel it is important that all employees who would be affected have the opportunity to hear FUSION’s perspective on the issue of union representation so that they can make an educated, personal decision from the privacy of a voting booth. We’ll be sharing information directly with you and encouraging you to investigate and ask questions so that you have a complete picture on what Guild representation would mean. At the end of that process, we think you will agree that Guild representation would not be beneficial for you or FUSION.
While you may be considering the question of representation, we want to clear up a misconception regarding the ability for some employees to opt out if they are not interested in being a part of the Guild. You should know that if the Guild obtains the right to represent a group of FUSION employees, by law all employees in that group will be represented. For this reason, it is critical for all employees to participate in this decision-making process.
In the meantime if you have any questions you can reach out directly to us as always or you can submit a question anonymously here and we will get back to the broader group with responses (you will need your fusion.net email address to access the site so we know it is an employee question, but all submissions will be anonymous).
We will be coming to meet with you in person soon to answer additional questions you might have. We’ll be back in touch on timing once Hurricane Matthew passes.
Boris & Danny
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